The New Year is typically rung in with a few friends, fireworks, far
too many drinks and a long lie in on January 1. When we do resurface
there is the renewed optimism that this year, unlike all the others
before it, we might actually be able to uphold those burgeoning
resolutions. A look to the calendar as a symbol for a future filled with
promise and renewed determination frequently ends up being a reminder
of just how weak-willed we can be.
Therefore, why not have a
special one, so beautiful that you can never come to resent it for
pointing out you only got to February before crumbling? Plus, Chinese
New Year isn't until the 10th of the month so that's another great
excuse to bide your time.
Originally created in 1963 and
officially launched in 1964, the Pirelli Calendar was a way for the
Italian brand to say thank you to their most valued clients and
associates while promoting their prestigious tires with sexy pin-ups
shot in exotic locations. A company best known for outfitting the
world's fastest cars and super bikes were soon gaining a reputation for
getting pulses racing with their yearly gift. It rapidly grew into an
iconic status symbol not only for drawing in heavy hitting photographers
such as Herb Ritts, Richard Avedon, Annie Liebovitz and Mario Testino,
but also for its notorious exclusivity; the calendar has never been
sold.
An emblem that is renowned for oozing sex and luxury, this
year's release has shifted gears from its predecessors by taking an
overriding humanitarian approach. Unlike Mario Sorrenti's island nymphs,
Karl Lagerfeld's Greek gods in the buff and Terry Richardson's raunchy
Brazilian beach blanket bingo, the models have not only kept their
clothes on, but they're doing so while promoting a worthwhile cause. And
at the helm of the 40th anniversary edition is none other than
legendary photojournalist Steve McCurry.
For over three decades,
Steve McCurry has traveled the globe capturing unseen conflict with his
astounding images of war-torn Afghanistan and Iraq. His storied career
has produced an incredible wealth of genuinely humbling images. From his
coverage of various nomadic cultures on the verge of vanishing to that
iconic image of Sharbat Gula, the Afghan Girl for the 1985 cover of
National Geographic, McCurry's vast portfolio speaks volumes to his keen
and explorative eye. And this year, McCurry captured 11 stunning women
such as model Isabeli Fontana -- making a record sixth appearance --
Happy Hearts Fund founder and tsunami survivor Petra Nemcova, actress
and advocate Sonia Braga, all chosen on the credibility of their own
humanitarian causes as much as for their beauty.
McCurry's
version is not overtly provocative. Compared to his predecessors, you
could possibly consider his work tame, or even prudish. "I wanted to
show the models as real as possible," said McCurry. "I asked myself,
'How can we show them in a more personal way or in a less fashiony
way?'" So he exercised his right to full creative control and kept them
clothed for a reason. He wanted to allow the viewers to see a fully
formed person as opposed to "outright sex objects." Any hints of
sexuality you see in the photos are exuded purely by womanly confidence.
And what about welcoming the heavily pregnant Brazilian model Adriana
Lima into the fold,Welcome to Find the right laser Engraver or laser marking machine
. a first for Pirelli? "When I heard she was pregnant, I thought,
'Great. We can work with that,'" said McCurry. "It's who she is, so why
not."
For Pirelli, this wasn't the first time they've employed
somebody with a journalistic background. Robert Freeman, the first
official photographer of the Pirelli calendar was famous for shooting
The Beatles, jazz giants such as John Coltrane and Dizzy Gillespie and
even Nikita Khrushchev, the first secretary of the Communist Party of
the Soviet Union in the Kremlin for The Sunday Times. For their 40th
anniversary, they were looking for an artist who could capture their
chosen location in a unique light. "We were looking for someone that
wasn't a typical fashion photographer,wind turbine"
said Pirelli's Fabia Snider. "We weren't interested with photographers
who had celebrities all over their sites. We were interested in Steve
because he's worked around the world and is like an anthropologist. We
wanted someone who could capture not only the beauty in the landscape
and the beauty of the women, but also the soul of a country. Steve
created his own Brazil -- his own Rio de Janeiro -- he was perfect.Shop
for bobblehead dolls from the official NBC Universal Store and build a fun collection for your home or office."
Brazil,
now making its third appearance as the setting for the calendar (2005,
2010) is an ideal backdrop for Pirelli. Not only is it picturesque and
exotic, two big ticks in their calendar requirements checklist, it's
also a developing country currently experiencing rapid economic growth.
It may be a surprise for some to learn that is it also Pirelli's largest
market.
When Pirelli contacted McCurry, they wanted him to
capture the desirability and social transformation of Rio while avoiding
the stereotypical clichés of beaches, favelas and the famous carnival.
They wanted him to isolate the changing nature of this vibrant country
and document its unique strengths. For McCurry, who had been to Brazil
many times before, Rio gave him a multitude of options filled with
color, energy and soul, not only throughout the cityscape, but within
its people. With this 2013 edition I believe that he succeeded on every
level.
One of the stranger stories to come out of Toronto has to
do with something that supposedly took place in August 1978. Sometime
during that month, according to the tale, a Torontonian searching for a
lost cat ventured into a tunnel and encountered something terrifying.
We
all know the downtown PATH system: 28 kilometres of climate-controlled
underground walkways and shopping. But what if we told you that Toronto
has another buried city, also populated by pale wizened troglodytes who
rarely emerge to see the light of day?
The person who went
searching for the missing cat on that hot summer day was a 51-year-old
man only identified only as “Ernest.We've had a lot of people asking
where we had our make your own bobblehead made.” Flashlight in hand,Manufactures and supplies laser marker equipment. he crawled into a small opening near his apartment building on Parliament Street and found himself in a low tunnel.
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